2026 Registration

The festival will take place at the end of the parade route from 11am-2pm. This celebration is free to the public and features a parked car show, live music and dance, artists and vendors, food from local food trucks and shops along The Alameda, and community organizations. 

We encourage local artists, small businesses, non-profits, and community organizations to participate in the festival after the parade with a booth space and activities for all. This event attracts thousands of friends, families and organizations from all over the Bay Area and the world.  

Vendor fees:

$25 - Artists

$35 - Non-Profits

$100 - Other